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Why V8 Supercars has hit the skids in Australia
The 2011 V8 Supercars season kicked off at the Yas Marina circuit in Abu Dhabi over the weekend, in front of a paltry crowd and televised live into Australia in the early hours of the morning. As V8 Supercars assesses why crowds are on the decline and television ratings have plunged by as much as 23 per cent, perhaps they should start with the location of their season opener in the search for answers.

V8 Supercars
V8 Supercars is a touring car racing category based in Australia and run as an International Series under Fédération Internationale de l'Automobile (FIA) regulations. As well as enjoying popularity in Australia, it has a considerable following in New Zealand[citation needed], and is steadily growing in popularity across the world[citation needed] where television coverage allows.

V8 Supercars second only to F1: Yas CEO
Yas Marina Circuit’s Chief Executive Officer Richard Cregan says that V8 Supercars is a key part of the stunning circuit’s future. The track is host to a number of international events, including Formula One, V8 Supercars and the FIA GT1 World Championship, and the track’s Irish boss says that the V8 category is second only to F1 in terms of importance for the circuit.

V8s give Middle East a tune-up
THE roar we had been waiting for went off in Abu Dhabi last weekend, with Holden coming out on top. It was an all Team Vodafone front row for race one of the 2011 season, as Craig Lowndes claimed pole position ahead of teammate Jamie Whincup. However, it was Ford’s Alex Davison who got the jump from the second row, taking the pack around turn one.